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原帖由 karenlmc 于 2010-5-3 18:27 发表 
The following factors are affected bargaining power of suppliers is high
1) Bottled water manufacturers often contract out the actual extraction of water to external providers
2) majority of sparkli ...
The following factors are affected bargaining power of suppliers is high
1) Bottled water manufacturers often contract out the actual extraction of water to external providers - CONTRACTED SUPPLIES-FIXED COST, FIXED SUPPLIER, NO SURPRISES AND GUARANTEE OF SUPPLY, HENCE, SUPPLIER POWER LOW.
2) majority of sparkling water are import from overseas - SPARKLING WATER ACCOUNTED FOR 24 PERCENT OF CONSUMPTION, AND SHOWING SLOW GROWTH, EXPORTS AND IMPORTS REPRESENT ABOUT 5 PERCENT OF INDUSTRY PRODUCTION, AND THESE LEVELS ARE NOT EXPECTED TO CHANGE IN FUTURE. THEREFORE, IMPORT OF SPARKLING WATER IS NOT HIGH ENOUGH TO AFFECT THE TOTAL BW INDUSTRY SUPPLIER POWER, HENCE, LOW
The following factors are affected bargaining power of buyers is high
1) The increasing power of major retailers - IT STATED, INCREASING, THEREFORE, NOT INCREASED, ALSO, THE CASE TOLD US THIS CAN BE DEFUSED, THEREFORE, LOW TO MEDIUM
2) many alternatives suppliers because the product is standard - WHERE CAN YOU FIND THIS POINT? THERE ARE ONLY FOUR MAJOR COMPETITOR IN THE INDUSTRY, HOW CAN YOU FIND THE OTHER 'MANY ALTERNATIVES SUPPLIERS'? |
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