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就是nab 弄的一个网银
Launch of UBank (2008)In October 2008, NAB launched a branchless direct bank bank trading separately as "UBank".[33] NAB stated it aimed to attract new retail customers while operating independently to its other retail brands,[34] and in its 2009 annual report, NAB claimed that this strategy had been "successful".[35]
UBank operates under NAB's banking licence and participates in the Australian government's new deposit guarantee scheme.[36][37] Deposits were said to exceed over $500 million in one month.[38][39]
UBank was cited as an example of effective use of nontraditional marketing such as social media,[40][41] but also uses traditional marketing such as print[42] and television.
NAB claimed UBank's "customer advocacy and satisfaction levels" to be "amongst the highest of any institution in Australia"[43] In August 2009, UBank launched a new online savings account ("USaver") that was reported to differentiate through its easy online application process.[44][45] In its 2009 annual report, NAB claimed "almost 10,000 new customers in a month" for UBank's USaver product.[46]
UBank has been acknowledged as the driver of NAB's fast growth in deposit market share compared to other major banks.[47][48] In December 2009, UBank's USaver online savings account was awarded Money Magazine's "Best of the Best" award.[49] NAB's UBank has been compared to Qantas' Jetstar in terms of a strategy of internal innovation with the objective of opening new market segments for the parent company.[50] In February 2010, NAB stated that strong growth in UBank had positively impacted its household deposits.[51]
Following the departure of its founding head Gerd Schenkel,[52] Alex Twigg was appointed GM of UBank in June 2010.[53]
At an Investor Briefing in February 2011, Executive Director & Group CFO, Mark Joiner, reported "UBank’s now well over $7 billion" when asked the source of the groups growth in deposits.[54]
In February 2011, UBank launched its first home loan product (dubbed "UHomeloan").[55] Only 10 days after its launch, UBank dropped the interest rate of its loan by 0.10%pa [56]
March 2011 : Cameron Clyne NAB Group CEO in Switzer interview confirms UBank has grown to $10 billion in deposits and will become a full service retail bank.
In October 2011 UBank was internationally recognised for leading retail banking innovation winning the BAI Financial Global Product Innovation Award for its refinance mortgage UHomeloan. [57] |
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辣旋风——辣子排骨 3楼有福利更新 快来看 (2011-12-20) 航迹云 
发表于 2012-2-19 17:40
