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Just in time for the holidays, Apple unveiled earlier this week two new tablets, the 9.7″ iPad Air and the smaller 7.9″ iPad mini, starting at $499 and $399, respectively.
Besides being thinner, lighter and a bit faster than the prior 4th generation, the iPad Air has nothing really new to offer. Despite an entire year of development, the latest full-size iPad still has the same front or rear cameras than last year’s model, the same Retina display, the same autonomy, but still has no removable battery, NFC nor a Flash-memory expansion slot. Clearly not enough to compete with the fast-paced Android device makers like Google GOOG -0.36%, Samsung or ASUS.
New iPad shows Apple lack of innovation
Worst, compared to the iPhone 5S, the iPad Air is a step backwards, as Apple failed to integrate some of its most advanced technologies like the fingerprint identity sensor (TouchID) or the 8 megapixels iSight camera.
And it gets even more flagrant with the latest iPad mini that is now $70 more expensive, 7% heavier and a bit thicker than the prior one, with the only noticeable improvement of having a high-definition Retina display – finally removing its most glaring shortcoming vis-a-vis the Google Nexus 7. Its direct competitor but at nearly half the price, available from just $229. Other than that, the iPad mini Retina display has the same rear and front cameras and the same Wi-Fi connectivity than last year’s model.
High price, minor changes give little incentive to upgrade
It’s hard to be impressed by the latest iPad tablets. If you already have the thin iPad 2 or an iPad mini, there’s very little incentive to upgrade. Which is perhaps why Apple is keeping these old models on its catalog.
However, if you own an older iPad with Retina display, there’s a much stronger case to get the iPad Air, as they were a lot heavier and thicker than the iPad 2.
But get over it. This is no longer the Apple of Steve Jobs, when it could release epoch-shifting products every two years or so. Let’s just hope that Apple’s loss of product momentum and market share will not eventually be fatal. |
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暖汤系列之一 —— 32款家常汤 (2012-5-22) ayeeda 
发表于 2013-11-2 19:51
