CPA 113 考前讨论帖。。。【考试结束咯！】

t_hhcn

请问大家，

读这科大概需要多久？这科难吗？有什么技巧复习吗？谢谢各位！  :  )

vivijeans

20页 “New business opportunity" 上面那段

johnjohn

俾D意見呀!!
10 ansoff's matrix product market matrix

Existing product into existing market
        Increasing per capita consumption of non-alcoholic beverage through product and packaging innovation p.16
        Investing more on the snack food business by acquisition to strengthen the business p.16
        Acquisition of other nab business (competition policy)
        Further develop of “diet beverage”p.18
        Expansion into pharmacies (convenience stores channel)p.21

rogerze5046

哦～这个～是communicate 的手段之一。。通过incentives来”帮助“他们理解。。
其实就是用长短期利益收买他们

(paopaobing(11))

vivijeans

Further develop of “diet beverage”p.18 - 这个我觉得是product development

Expansion into pharmacies (convenience stores channel)p.21- 这个我觉得是market expansion

其他的同意

106

原帖由 johnjohn 于 27-4-2010 22:13 发表
俾D意見呀!!
10 ansoff's matrix product market matrix

Existing product into existing market
        Increasing per capita consumption of non-alcoholic beverage through product and packaging innov ...

另外係咪重有
-the development of "Eternal Water" (P.20)。我個人覺得係new product into existing market
-acquire Abbotts Refrigeration (P.21)。我個人覺得係existing prodect into existing market

-wait another potential acquisition on the snack food business (P.16)。我個人覺得係existing product into existing market
-acquisition of other nab business (competition policy)。我個人覺得係existing prodect into existing market
-further develop of “diet beverage”(P.18)。我個人覺得係new prodect into existing market
-expansion into pharmacies (convenience stores channel) (P.21)。我個人覺得係existing prodect into new market

[ 本帖最后由 106 于 2010-4-27 22:52 编辑 ]

johnjohn

Further develop of “diet beverage”p.18 - 这个我觉得是product development

if we improve a product will it be a new product or same product but improve??example a new model car is still the same product but "improved"

Expansion into pharmacies (convenience stores channel)p.21- 这个我觉得是market expansion

the reason i put it there is because p.21said pharmacies is part of convenience stores channel. (first i thought is market expansion as well)

Let me know what u think :)

johnjohn

to post 726"
-the development of "Eternal Water" (P.20)。我個人覺得係new product into existing market

for me I think this one is new product new market becasue they going to install in public places such as parks, train station. those are new distribution channel and the consumer may be different

106

原帖由 johnjohn 于 27-4-2010 22:52 发表
to post 726"
-the development of "Eternal Water" (P.20)。我個人覺得係new product into existing market

for me I think this one is new product new market becasue they going to install in public plac ...

睇完你嘅見解後，我都覺得係new product into new market
因為我見個case無提及ABL有distribution channel係Vending machines

pkseto

原帖由 106 于 2010-4-28 00:58 发表

睇完你嘅見解後，我都覺得係new product into new market
因為我見個case無提及ABL有distribution channel係Vending machines

new market means competitors not in that market before.  if competitors place vending machines in school already, school is not a new market

pharmacy is a convenience store, I guess no one sell water there, so it is a new market

karenlmc

我有个问题 Should we use 5Qs approach or 4Qs approach since each major beverage category and the new snack food business operate as separate business units.

Thx!

lamdog

shit....
anyone knows what key strategic issues are? how to find them?

lamdog

原帖由 karenlmc 于 2010-4-28 01:48 发表
我有个问题 Should we use 5Qs approach or 4Qs approach since each major beverage category and the new snack food business operate as separate business units.

Thx!

i used 4Qs... as it has many different businesses...

winnieet

Are ABL choose the product expansion for the Anoff model?

oddboy

我觉得有必要将这么多点都写上去吗？在matrix分析时，我觉得只要每种strategy写1或2个观点即可，考试时时间很紧，根本不可能让你将所有的观点都写上去。。。

请大家指教。

Errand

就是在考试前把能写的， 能分析的都写上
考试的时候不会慌，找不到。。
不然，我们考前准备的几十页的东西，考试2，3个小时也不可能全抄上去。
主要是练习自己对case的熟练理解程度。

cg8180

原帖由 cg8180 于 2010-4-26 16:58 发表
有没有在mel 的clayton附近的想下周六大家做完了一起讨论讨论的？
地点在clayton随便找个地方？

没有这边的TZ吗。。。附近的也可以啊。。

Errand

原帖由 cg8180 于 2010-4-28 10:11 发表


没有这边的TZ吗。。。附近的也可以啊。。

你若是美女，我可以考虑跟你喝杯卡灰:si82

Errand

原帖由 lamdog 于 2010-4-28 02:22 发表
shit....
anyone knows what key strategic issues are? how to find them?

我写的是：
Gap bw vision of being No.1 conpetitor and current being No.2....
not achieving goal of a beverage for every occasion
CSD% too high
sustainability of diff factors compared dto competitors(这个想不出怎么写）

cg8180

原帖由 Errand 于 2010-4-28 10:14 发表


你若是美女，我可以考虑跟你喝杯卡灰:si82

你请哇。。

Errand

原帖由 cg8180 于 2010-4-28 11:22 发表


你请哇。。

理由是？:si78

cg8180

原帖由 Errand 于 2010-4-28 12:38 发表


理由是？:si78

跟美女喝卡灰的代价


歪楼了。。
真的没有CLAYTON户近的么。。

[ 本帖最后由 cg8180 于 2010-4-28 13:35 编辑 ]

kcyoa

我觉得很重要一点是回答board的问题：
1. 为什么选择收购hydrate? 假设
2. possible implementation risks in relation to the potential of acquisition

请问有brisbane 的朋友读这门吗？我们可以约个时间讨论。
我的email: kcyoa@hotmail.com

SEIKO

本来只写了ECONOMIES OF SCALE

现在感觉EFFECTIVE MARKET ORIENTATION, PRODUCT PROMOTION, AND ADVERTISING也是STRATEGIC CAPABILITY

有人同意不？？？

gilgil

i don't agree with Economies of Scale as a Strategic Capability.  Consider Butlers is the largest manufacturer in NAB industry and it can achieve economies of scale better than other competitors.... therefore it's NOT a strategic capability for ABL..... agree?

Errand

原帖由 gilgil 于 2010-4-28 18:22 发表
i don't agree with Economies of Scale as a Strategic Capability.  Consider Butlers is the largest manufacturer in NAB industry and it can achieve economies of scale better than other competitors.... t ...

有点道理

野草

原帖由 rogerze5046 于 2010-4-27 23:48 发表
粗略的回答你
我用了。。

(paopaobing(64)) 在分析将来市场的growth & profit 的时候

多谢指点

野草

原帖由 johnjohn 于 2010-4-28 00:46 发表
Further develop of “diet beverage”p.18 - 这个我觉得是product development

if we improve a product will it be a new product or same product but improve??example a new model car is still the same pr ...

Further develop of “diet beverage---这个为什么不是market penetration呢？

106

原帖由 gilgil 于 28-4-2010 16:22 发表
i don't agree with Economies of Scale as a Strategic Capability.  Consider Butlers is the largest manufacturer in NAB industry and it can achieve economies of scale better than other competitors.... t ...

大致上同意

Butlers has strong distribution capabilities

似乎Butlers係economies of scale做得好過ABL

106

原帖由 野草 于 28-4-2010 16:49 发表


Further develop of “diet beverage---这个为什么不是market penetration呢？

因為個case入面提及ABL係第1間生產商引用Stevia作為sugar既代替品 (P.18)

其他對手無呢類產品

所以我覺得係product development (new product, existing market) rather than market penetration

[ 本帖最后由 106 于 2010-4-28 17:00 编辑 ]